/ You scanned the card

You looked.
Good call.

I'm Andrej Zafirov, founder of Perfometrics. We help ambitious businesses grow with marketing that runs as one system, not a stack of disconnected tactics. Sixty seconds, and you'll know if we can help.

Get in touch
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/ Be honest

Is your business facing any of these?

Most of the founders and teams we meet tick at least two. Tap the ones that sound like you, and see what changes when they're fixed.

Sounds like me 0/6
Tap a card to start.
Spend

Marketing that doesn't pay back

The budget goes out every month. What comes back is hard to pin down, and harder to defend.

That's me
What changes

Every euro accountable

One model ties spend to revenue across every channel. You see what works, cut what doesn't, and move budget with evidence.

We can fix this
Growth

Growth that has stalled

Good months, then quiet ones. Nothing compounds, and every campaign starts from zero.

That's me
What changes

Growth that builds on itself

A 90-day roadmap, tested learnings carried across channels, and scaling tied to evidence, not luck.

We can fix this
Costs

Costs keep climbing

Ads, tools, freelancers, agencies. Cost per customer creeps up while results stay flat.

That's me
What changes

Leaner and sharper

We find the leaks first: overlapping audiences, wasted spend, tools you don't need. Then we reinvest in what converts.

We can fix this
Team

No marketing team

Hiring senior people is slow and expensive. Hiring junior people is a gamble.

That's me
What changes

A senior team, on demand

Paid, SEO, email, CRO and analytics specialists who plug in from week one. No recruiting, no onboarding, no overhead.

We can fix this
Time

No time for it

Marketing always lands on the list for "next week". Then next week fills up again.

That's me
What changes

Your time back

We run it end to end. You get a short weekly update: what we changed, what it produced, what's next.

We can fix this
Support

Doing it all alone

Ads, posts, emails, reports, all on your plate. No one to sanity check the big calls.

That's me
What changes

A partner in the room

Someone who knows your numbers as well as you do, challenges the plan, and owns the execution with you.

We can fix this
Let's talk about it

No harm in a conversation. Let's see how we can help.

/ What we can help with

Built to work alone. Built to compound together.

Tap any card to see what's inside. Most clients start with one. The strongest results come from running them as one programme.

All in oneThe full programme

Growth Marketing

Your whole marketing engine, run as one system. Paid, organic, email, conversion and reporting working toward a single number: profitable growth.

Paid mediaSEOEmailCROAnalyticsStrategy
Tap to see what's inside
What's inside

One team. One model. One number.

  • Full audit and 90-day growth roadmap
  • Paid media across every relevant platform
  • SEO and content that compounds
  • Email flows and lifecycle automation
  • Landing page and conversion testing
  • Tracking, attribution and weekly reporting
No harm in asking. Let's see how we can help. Get in touch
Paid

PPC & Paid Social

Ads optimised to revenue, not clicks, on every platform your customers use.

Google AdsMeta AdsLinkedIn AdsTikTok Ads
Tap to see what's inside
What's inside

Spend that earns its keep

  • Search, Shopping and Performance Max
  • Meta, LinkedIn and TikTok campaigns
  • Creative testing and audience strategy
  • Budget moved weekly to what converts
No harm in asking. Let's see how we can help. Get in touch
Organic

SEO

Search turned into a long-term revenue asset, ready for Google and AI-driven search.

TechnicalContentLocalAI search
Tap to see what's inside
What's inside

Traffic you don't rent

  • Technical audit and site structure
  • Keyword mapping by intent
  • Content that ranks and converts
  • Local SEO and AI search visibility
No harm in asking. Let's see how we can help. Get in touch
Retention

Email & Automations

Revenue that runs while you sleep. Flows and campaigns that turn one-time buyers into regulars.

FlowsCampaignsReviewsRetention
Tap to see what's inside
What's inside

Set up once, earns forever

  • Welcome, cart and post-purchase flows
  • Review and referral automations
  • Segmented campaigns and newsletters
  • Win-back and retention sequences
No harm in asking. Let's see how we can help. Get in touch
Conversion

Conversion Rate Optimisation

More customers from the traffic you already pay for, through evidence, not opinions.

Landing pagesA/B testsUXCheckout
Tap to see what's inside
What's inside

Same traffic, more sales

  • Funnel and drop-off analysis
  • Landing page builds and rewrites
  • Structured A/B testing
  • Checkout and form friction fixes
No harm in asking. Let's see how we can help. Get in touch
Data

Analytics & Reporting

Tracking and attribution that hold up to scrutiny, and reports that end in a decision.

GA4Server-sideAttributionDashboards
Tap to see what's inside
What's inside

Numbers you can trust

  • GA4, Tag Manager and server-side setup
  • Consent-safe, GDPR-ready tracking
  • Attribution beyond last-click
  • Live dashboards in Looker Studio
No harm in asking. Let's see how we can help. Get in touch
/ Success stories

Numbers, not promises.

Our clients' data stays theirs, so we show totals and growth rather than their dashboards. Every figure is real and rounded down, across the brands we have grown since 2023.

Generated for our ecommerce clients
€0k+
in revenue every year, at today's pace
Wellness launchLifestyle storeAccessories brandSpecialty store
5,000+orders a year
4ecommerce brands
2023driving growth since

B2B services

Lead generation
14x
more inbound leads in two years
And this year already beat last year, with a quarter still to go.
1x
Year 1
10x
Year 2
14x
Year 3, to date
~19x
Year 3 pace
+40%leads vs last year, in 9 months
~2xvisitor to lead rate
12xwebsite traffic

DTC accessories brand

Email, website, CRO
5x
monthly sales, year on year
Same month, one year apart. The first month was our first month together.
1x
Month 1
5x
Month 13
4xorders per month
+400%net sales
12months to get there

SEO, across four stores

Search
320k+
clicks from Google in 16 months
Free traffic, earned through search, not bought. One store alone now makes 20 to 30 sales a week from it.
180k+
Wellness
110k+
Lifestyle
29k+
Care brand
2.5k+
Specialty
14M+times seen in Google
2xdaily clicks for a site using our SEO playbook
€80k+yearly revenue from search, one store

Wellness brand

Ecommerce launch
€0 → €90k+
yearly revenue, in under 12 months
From a standing start to outgrowing their first warehouse.
€0
Day one
€1.7k
per week
€7.5k
per month
€90k+
per year
~50orders every week
<12months from zero
Newwarehouse setup to keep up
/ Your goal, our plan

What do you need most right now?

Pick one. We'll show you what we'd do first, and what typically moves.

ADADADREEMHormonellaViridiCOLUMBUSPERGOLUX ADADADREEMHormonellaViridiCOLUMBUSPERGOLUX
Brands that already run on the system.

What typically moves
Services involved

Indicative range from past engagements. Your audit gives you the real number.

Get in touch
/ How we work together

Three steps. No agency theatre.

The same model whether we run one channel or the full programme.

1
Week 0, 30 minutes

The first conversation

You tell us where your marketing is today. We give you an honest read on where the leverage is. It costs nothing and commits you to nothing.

2
Week 1 to 2

Audit and roadmap

A complete audit across paid, organic, conversion and data, then a 90-day roadmap with clear priorities and success metrics. You see what we'll do and what we expect it to produce before any work begins.

3
Week 3 onwards

Execute and compound

Senior operators on your account, weekly optimisation across channels, monthly strategy review. Scaling tied to evidence, not enthusiasm.

Not a fit after the first conversation? You keep the honest read anyway.
Andrej Zafirov, founder of Perfometrics
/ A note from the founder

I started Perfometrics after years on the in-house side, watching budgets disappear into channels that never talked to each other and reports nobody acted on.

So we built the opposite: a marketing engine you can see, explain and rely on. When you work with us, you work with me and a senior team. Not a pitch team that hands you to juniors.

black boxesvanity metricsagency theatre
Andrej
Andrej Zafirov · Founder, Perfometrics · Berlin
/ Your move

Let's build your
growth engine.

The first conversation costs nothing and commits you to nothing. Pick the door that fits where you are.

Get in touch30 minutes. An honest read on your leverage.→
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We reply to every enquiry within one business day.